Today’s edition of the Weekly Rewind has stories on the importance of the press release, how to tell a compelling story, Facebook’s new app, why Snapchat should address its security and privacy flaws and why people overshare on the internet. The Venerable Press Release Remains the Cornerstone of Public Relations (Entrepreneur): Press releases are still a vital form of communication […]
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Rinnai introduces the first Tankless Water Heater to offer both Concentric And Twin-Pipe PVC Venting on the same unit
Versatile new Ultra Series models, featuring a built-in system, allows maximum venting flexibility, right out of the box Peachtree City, Georgia, September 25, 2014– Rinnai, the number-one selling brand of tankless water heaters in North America, has introduced the first tankless water heater in the industry that allows for both concentric or twin-pipe PVC venting from the same unit. These […]
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Weekly Rewind: Our favorite stories from around the Web
By Mina Vu In today’s edition of the Weekly Rewind we look at how content marketing has changed, how to combine digital tools and PR efforts, how much time journalists spend reading press releases, how a new social network will pay you to create content and how it’s more difficult to teach someone to use social media for public relations. 3 […]
read moreWeekly Rewind: Our favorite stories from around the Web
By Mina Vu Happy Friday! In today’s edition of the Weekly Rewind we have tips on writing press releases, what the differences between Facebook Pages and Groups are, how to choose the right social media platform for your company, how to handle a communication crisis and ask if PR and social media are really that different. Social Media & Public Relations: Which […]
read moreSmocked Auctions offers licensed collegiate collection pre-sale for a limited time only
Children’s clothing, bearing logos and colors for 32 Southern colleges available via pre-order through Monday, May 19 for delivery by football season kick-off Through Monday, May 19, Smocked Auctions, one of the largest designers and online retailers of children’s clothing, is offering via pre-sale its exclusive collegiate football NCAA-licensed clothing collection featuring the team logos and school colors of 32 […]
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Weekly Rewind: Our favorite stories from around the Web
Let’s start the week on the right foot with public relations, social media and content marketing stories that caught our eye so far in the new year. 8 Powerful Social Media Marketing Tools for Savvy Businesses (Inc.): We are familiar with a handful of the tools listed but there are a few social media tools we’d love to try. Connected Culture Could Be […]
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Weekly Rewind: Our favorite stories from around the Web
It’s Friday and also the first day of November! It feels like October just flew by. Catch up on what you missed this week with a few stories about PR and social media we thought you might find interesting. Definitions for 34 Twitter Terms You Were Too Embarrassed to Ask About (HubSpot): Social networks can be a little scary if […]
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Lone Star Document Management signs 16th license agreement for electronic document proofing system
All claims for patent infringement have been settled and company moves forward on exploring new licensing opportunities Dallas, October 8, 2012 – Lone Star Document Management, LLC, announced today that it has signed a license agreement for its patent, U.S. Patent No. 6,918,082, entitled “Electronic Document Proofing System,” with Case Central, Inc., bringing the total number of companies that have […]
read moreYou’re Announcing Something?
You’re announcing something in a press release? Say it ain’t so! That’s so… obvious. We have a rule at Cooper Smith Agency, we don’t announce that we’re announcing. I’ve never understood why anyone would start a press release by saying “XYZ Company announced today…” Isn’t the entire point of a press release to announce something? At the very least, the […]
read moreBegin With The End In Mind
For my first blog post on our new website, I thought I’d start at the end, so to speak. If there’s nothing else you ever listen to me say, this is the one thing I want it to be – “Begin with the end in mind.” To borrow from the world-famous productivity expert Steven Covey, “begin with the end in […]
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