Today’s edition of the Weekly Rewind has stories on the importance of the press release, how to tell a compelling story, Facebook’s new app, why Snapchat should address its security and privacy flaws and why people overshare on the internet.
The Venerable Press Release Remains the Cornerstone of Public Relations (Entrepreneur): Press releases are still a vital form of communication because it’s a fast and reliable way to reach a broad audience.
10 Storytelling Tips for PR Pros (PR News): Improve engagement by telling a compelling story.
Facebook Is Reportedly Working On A Secret Clone (ReadWrite): Facebook is working on a Secret or Whisper copycat app that allows users to post from multiple pseudonyms which essentially makes this new app the anti-Facebook.
Ghost in the Shell: The Snapchat Privacy Illusion (Mashable): Following the leak of approximately 100,000 photos, Snapchat should take a more transparent approach when disclosing its security and privacy features to users.
6 Reasons Why People Overshare on Social Media (SocialTimes): According to Jennifer Golbeck, director of the Human-Computer Interaction Lab at the University of Maryland, these are the top reasons why people overshare on social media.
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