LATICRETE Introduces SPARTACOTE® PRIME-N-GO™, a Versatile, Two-Part Epoxy Primer that Simplifies the Installation Process

The company’s first primer of its kind aids in situations where mechanical prep is unfeasible and provides a versatile formulation with enhanced performance  LATICRETE, a leading manufacturer of globally proven construction solutions for the building industry, has launched SPARTACOTE® PRIME-N-GO™, a versatile, two-part epoxy primer that simplifies the installation process by eliminating the need for mechanical preparation such as grinding […]

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LATICRETE Appoints Sharon La Riviere to Manager, Digital Marketing

La Riviere to lead the company’s digital marketing communications in North America to build and expand platforms that further educate and promote the organization across all  business segments LATICRETE, a leading manufacturer of globally proven construction solutions for the building industry, has promoted Sharon La Riviere to Manager, Digital Marketing. Having most recently served as Senior Digital Marketing and Search […]

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Tri-Lite Rapid, a High-Performance, Tri-Purpose Adhesive Mortar by Laticrete (Concrete Decor)

When it comes to developing products that meet ANSI A118.15 and contain no respirable crystalline silica our client LATICRETE has you covered with its new product TRI-LITE™ Rapid. It’s a high-performance rapid adhesive that meets OSHA action levels and is the ideal solution for large and heavy tile, thin-bed and wall installations that require premium performance and rapid-setting. Read Concrete […]

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LATICRETE Launches TRI-LITE™ Rapid, a High-Performance, Tri-Purpose Adhesive Mortar Featuring a Silica-Free Lightweight Formula and Smooth Consistency

The tri-purpose mortar has industry-leading strength, is rapid-setting, meets ANSI A118.15 and contains no silica sand, making installations safer and easier LATICRETE, a leading manufacturer of globally proven construction solutions for the building industry, has launched TRI-LITE™ Rapid, a high-performance rapid adhesive mortar that meets ANSI A118.15 and contains no respirable crystalline silica levels that exceed the OSHA action level*. […]

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Ceramic Tile Distributor Association Names LATICRETE ‘Supplier of the Year’

Presented at the 2022 Coverings trade show, the award recognizes suppliers who provide exceptional value and service to the association’s distributor members and the ceramic tile and stone industry LATICRETE, a leading manufacturer of globally proven construction solutions for the building industry, was selected as the ‘Supplier of the Year’ by the highly-esteemed Ceramic Tile Distributor Association (CTDA), an international […]

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LATICRETE Showcases Industry-Leading Product Innovations and Initiatives at Coverings 2022

Attendees will get an exclusive look at the company’s top-tier product offerings and installation practices exhibited at the LATICRETE booth (N2363) and Live Installation Innovation Stage (N2270) Bethany, Conn. — LATICRETE, a leading manufacturer of globally proven construction solutions for the building industry, will be exhibiting an extensive selection of their latest product solutions and innovations at Coverings (Booth N2363), […]

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Seven new LATICRETE colors

LATICRETE launches seven new grout and sealant colors (PoolPro)

As trends change in tile, so do the colors for grout. To complement today’s new architectural designs, our client LATICRETE has elevated their color offerings within its grout and sealant product lines. The seven new colors inspired by the environment include: Stormy Grey, Frosty, Fossil, Mink, Steamship, Iron and Walnut. Read PoolPro for more on the launch here.

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LATICRETE Meets Market Demand for Superior Looking Finished Concrete Flooring (Coatings Pro Magazine)

Coatings Pro Magazine shares the news for our client LATICRETE as they launched LATICRETE® NXT® Level SP, a polishable, cementitious self-leveling concrete overlay in a new white salt-and-pepper appearance. The product meets today’s market demand for a reliable, attractive and clean cementitious wear surface compared to the unbalanced appearance associated with a standard concrete polish. Read the news feature here.

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Tile Touchdown For The First Indoor-Outdoor Stadium (TileLetter)

When Premier Tile & Marble, Smg Stone Company and Continental Marble & Tile Company were tasked with tiling SoFi Stadium, they selected our client LATICRETE for their installation products. With tile and stone needs for more than 120 different tile types with varying levels of finishes from all over the world, each had to be coupled with specific grout colors […]

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