You’re Announcing Something?

You’re announcing something in a press release? Say it ain’t so! That’s so… obvious. We have a rule at Cooper Smith Agency, we don’t announce that we’re announcing. I’ve never understood why anyone would start a press release by saying “XYZ Company announced today…” Isn’t the entire point of a press release to announce something? At the very least, the […]

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Two-Face(book)’ed

Facebook has grown to become almost as important as a website for most businesses and industries. Unfortunately, the biggest mistake that many people make when they plant their flags in the Facebook frontier is their very first action – they set it up wrong. Specifically, they set their business up with a personal profile instead of a business/fan page. That’s […]

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Begin With The End In Mind

For my first blog post on our new website, I thought I’d start at the end, so to speak. If there’s nothing else you ever listen to me say, this is the one thing I want it to be – “Begin with the end in mind.” To borrow from the world-famous productivity expert Steven Covey, “begin with the end in […]

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KWA Construction

KWA Construction is a Dallas-based construction firm specializing in multifamily developments. As one of the leading general contractors in the industry, their team of experts has developed their reputation by serving from a foundation of values created and realized by each individual who works at the organization. For more information about KWA Construction, visit http://www.kwaconstruction.com.  

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