Here’s another roundup of interesting PR, social media, content marketing and communications stories we came across this week. Today’s edition of the Weekly Rewind include stories about why you should fire a client, how the world celebrated social media day, brand’s reactions to USA winning the Women’s World Cup, content that gets shared, and brands preparing for Shark Week.
Five Reasons a PR Firm Should Fire their Client (Everything PR): Some clients come to PR team with some outrageous requests, but at what point does the team step back and cut clients loose? Check out these five reasons why a PR team should drop a client.
How 13 Brands Celebrated the US Win at the Women’s World Cup (PR Weekly): As team USA brought home the third consecutive win at the Women’s World Cup on Sunday against Japan, many brands took to Twitter to show their support and congratulate the teammates.
How the World Celebrated ‘Social Media Day’ (Mashable): June 30th marked the sixth year the world has gathered to celebrate social media. Individuals, brands, companies, and organizations took to every platform to celebrate the growth of social media and reflect on the digital revolution.
5 Types of Content that get Maximum Shares (Steam Feed): Producing quality content is key to attracting and keeping your target audience. Check out these five types of content that’s sure to get the most of your audience’s attention.
Brands Take a Bite out of Shark Week (Social Media Today): One week during summer, Discovery Week broadcasts its highly anticipated Shark Week. Brands have now taken to social media to get in on the excitement and show their enthusiasm for the week’s upcoming shows.