By Mina Vu

Here’s another roundup of interesting PR, social media and communications stories we came across this week. In today’s edition of the Weekly Rewind we have tips on how to use the new Facebook and Twitter page design, prepare for communication uncertainties, find success in PR and work with clients who are sometimes wrong.

4 Cool Little Things to Do With the New Twitter Profile (Hubspot): The new Twitter profile makes it even easier for marketers to engage with followers. A SlideShare presentation shows how you can use four neat features to make your profile stand out.

“Game Of Thrones” And Conquering Communications Uncertainties (ComPRehension): There are four steps you should follow in order to be prepared for whenever changes may occur for your client.

Why Brands Shouldn’t Rule Out Facebook Just Yet (Ad Age): It’s true that the new Facebook algorithm shows your content to a smaller audience, but a higher percentage of those people are more interested in that content. There are three things you can do to work with the new algorithm.

15 enduring keys to PR success (PR Daily): The keys to being an effective communicator remain the same.

The New Facebook Page Design Is Coming: What It Means For You (Social Media Today): Here’s a recap of everything you need to know about the Facebook Page redesign.

A Client Can Be Wrong; Help Set Them Straight (Spin Sucks): Working with a client who is wrong is bound to happen during your career. Some clients will let you educate them while others will stick to an outdated perspective. What you can do is provide counsel and document your advice and objections.

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