By Mina Vu

As always, we’ve rounded up our favorite stories on public relations, social media and SEO. This week we look at debunked SEO myths, how brands can use Twitter profiles and LinkedIn Company Pages to their full potential and how to write success headlines.

4 Ways to Utilize Twitter’s New Profile To Build Your Brand (Forbes): Be sure you’re using Twitter’s new profile layout and features correctly while building your brand.

8 Companies Totally Rocking Their LinkedIn Company Pages (HubSpot): These B2B and B2C companies are leading by example when it comes to getting the most of LinkedIn Company Pages.

B2B PR: Separating the Hype from the Hope (PRNewser): There are three rules to follow when it comes to managing expectations for brand exposure for your client.

8 Tips for PR Pros Who Want to Avoid Being Muted on Twitter (PR Newswire): Just because you have a large number of followers on Twitter doesn’t mean you’re reaching all of them. It’s possible that your followers could mute you from their Twitter feed.

8 successful headlines—and the psychology behind them (PR Daily): There is a reason why most readers are drawn to these winning headline formulas.

10 SEO Myths Debunked by Bing’s Duane Forrester (Search Engine Watch): Don’t fall for these SEO myths or best practices.