Tile manufacturer has provided tile to nearly every episode of ABC’s hit makeover show

DALLAS, August 23, 2010 – Daltile, the largest U.S. manufacturer and distributor of ceramic tile and natural stone, has signed on for its eighth consecutive season as tile provider to ABC’s hit show “Extreme Makeover: Home Edition.”  Daltile has supplied tile for nearly every episode of the show’s current seven-season run, including the pilot episode filmed in September 2003.  “Extreme Makeover’s” eighth season premieres on Sunday, September 26, 2010.

“For nearly seven years we have worked side by side with ABC and ‘Extreme Makeover’ to help well-deserving families all across America,” said Lori Kirk-Rolley, senior marketing director for Daltile. “The show has been a great vehicle for showcasing many of our most stylish products while helping the ‘Extreme Makeover’ movement honor and support families and communities in their time of need.”

“The feedback we get from our participation is amazing. It’s energized both Daltile’s employees and dealers, as well as our customers,” Kirk-Rolley added.

In season eight, the show’s designers have used a variety of stylish Daltile products, including San Michele, Kimona Silk, P’Zazz, Concrete Connection, Metal Effects and Timber Glen.

As part of Daltile’s public relations efforts, the company aggressively pursues product placements on numerous high-profile television programs on Discovery Channel, DIY Network, HGTV, TLC and A&E.

About Daltile:

Daltile, a division of Mohawk Industries, is the largest manufacturer, distributor and marketer of ceramic tile and natural stone in North America. Headquartered in Dallas, Texas, the company has more than 7,000 employees at its North American facilities and sells its products through a network of more than 250 company-owned sales service centers, independent distributors and leading home center retailers nationwide.

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Images and samples are available upon request.

Media Contact: Cooper Smith
cooper@coopersmithagency.com, (214) 329-9191