Tile manufacturer becomes one of the first to modify its grout joint recommendations to meet national contractors association new standards addressing lippage and warpage
Dallas, June 17, 2009 – Dal-Tile Corp., the largest U.S. manufacturer and distributor of ceramic tile and natural stone, has become one of the first tile companies to align its grout joint guidelines for rectified tile with the newly updated standards set by the Tile Council of North America (TCNA). Effective immediately, Dal-Tile Corp. recommends 1/8-inch grout joints for all of its rectified tiles, a change from 1/16-inch.
“Tile contractors know what works best in the field and we fully support the TCNA’s new guidelines. They’ve spoken and we’ve listened – we’re proud to be a leader in the industry as one of the first tile manufacturers to join the TCNA in making this the new industry standard,” said Lori Kirk-Rolley, senior marketing director for Dal-Tile Corp.
TCNA recently issued the new grout cleaning guidelines for all rectified tiles, regardless of manufacturer, to address widespread problems installers were having with lippage and warpage, particularly when installing large-format rectified tiles. “We are proud of our manufacturing teams’ efforts to ensure that Dal-Tile’s products consistently meet the strict tolerances to comply with TCNA’s standards. We fully support the TCNA in encouraging the entire industry to follow suit,” added Kirk-Rolley. Dal-Tile Corp. has updated new sales and marketing materials, sample boards and websites with the new recommendations, where appropriate.
About Dal-Tile Corp.
Dal-Tile Corp., a division of Mohawk Industries, is the largest manufacturer, distributor and marketer of ceramic tile and natural stone in North America. Headquartered in Dallas, Texas, the company has more than 7,000 employees at its North American facilities and sells its products through a network of more than 250 company-owned sales service centers, independent distributors and leading home center retailers nationwide.
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Media Contact: Diana DuBois
diana@coopersmithagency.com, (214) 329-9191